Why Your Pressure Washing Leads Are Not Answering (And How to Fix It)
By Keven Bermeo · · 6 min
If your pressure washing leads are not answering, it is almost never the lead. It is the gap between when they submitted the form and when you replied, and the medium you replied on.
The real reason leads go cold
Three things kill answer rate on Facebook leads:
- You waited longer than 10 minutes to make first contact
- You called from an unknown number with no text
- Your message sounded like every other contractor
The fix
- First text in under 5 minutes. Automated is fine. A 30-second auto-text beats a personal call 30 minutes later.
- Text first, call second. Homeowners ignore unknown calls but read texts.
- Sound human. "Hey, this is Kevin with ProWash, got your request for the driveway. Want me to send a quick quote?"
- Use missed-call text-back. Every phone lead should get an instant text back if you cannot pick up. More on that here.
- Run a 7-day sequence. Touches on days 0, 1, 3, 5, 7.
Where LeadCatch fits
The LeadCatch app fires the first text in seconds, runs the 7-day sequence on autopilot, and handles missed-call text-back from your business number. It's included with every LeadCatch plan (see pricing). If your follow-up is the problem, fixing it is one of the highest-leverage changes you can make.
Frequently asked questions
How fast should the first response be?
Under 5 minutes. Ideally under 60 seconds with an automated first text.
Will automated texts feel spammy?
Not if the first message is short, human, and from your business number. Most homeowners appreciate the fast response.
Keep reading
Lead Generation
Never Lose a Pressure Washing Job to "I Have to Talk to My Wife" Again
If you're getting pressure washing leads but losing them to "I have to talk to my wife," you're missing one critical element: authority. In this breakdown, I show you exactly how to speak with confidence and close leads on the first call using the system we teach at pressurewashingplays.com.
· 8 min
Lead Generation
Your Pressure Washing Leads Are Junk. Copy Our 2 Minute Fix
Getting tons of Facebook leads but they're all unqualified? Grandmas clicking by accident, people 30 miles away, leads that never answer? Here's the exact form question we added that fixed everything and taught Facebook to find serious buyers.
· 7 min
Lead Generation
How I Got My First 10 Pressure Washing Customers (No Door Knocking)
Want to get your first 10 pressure washing customers without knocking doors? Stop chasing and start positioning. Here are the exact strategies I used to stay booked out: Google Business Profile, social media, and channels where leads come to you.
· 11 min